title: 'Collections: organizing products for display' description: 'Understand why collections exist, how to create them, and strategies for grouping products effectively.' date: '2026-01-16' slug: collections tags:
- collections
- getting started
- menus draft: false
Collections are how you organize products for display on your menus. This guide explains why collections exist and how to use them effectively.
Overview
A collection is a named group of products. Collections serve as the building blocks for your menus — when you add a product list page to a menu, you select which collection to display.
Why not just add products directly to menus?
Collections provide flexibility:
- The same collection can appear on multiple menus
- Updating a collection updates all menus that use it
- You can reorganize menus without recreating product lists
Creating a Collection
- Navigate to Collections in your store dashboard
- Click Create Collection
- Enter a name for the collection (e.g., "Staff Picks", "New Arrivals")
- Add an optional description
- Select which products to include
- Click Save
Collection Strategies
Different business goals call for different collection approaches.
By Product Type
Group products by category for easy navigation:
| Collection | Products |
|---|---|
| Flower | All flower products |
| Edibles | Gummies, chocolates, beverages |
| Concentrates | Wax, shatter, live resin |
| Vapes | Cartridges, disposables |
Best for: Stores that want clear category separation on screens.
By Use Case
Group by customer intent:
| Collection | Products |
|---|---|
| Relax & Unwind | Indicas, sleep aids, calming edibles |
| Energy & Focus | Sativas, energizing strains |
| Pain Relief | High-CBD, topicals, tinctures |
Best for: Medical-focused dispensaries or stores emphasizing effects.
By Price Point
Help value-conscious customers:
| Collection | Products |
|---|---|
| Budget Friendly | Items under $30 |
| Premium Selection | Top-shelf products |
| Daily Deals | Current specials |
Best for: Stores with diverse price ranges.
By Promotion
Highlight specific campaigns:
| Collection | Products |
|---|---|
| This Week's Specials | Discounted items |
| New Arrivals | Recently added |
| Staff Picks | Team recommendations |
Best for: Driving attention to specific products.
You can use multiple strategies together. A product can belong to multiple collections — "Blue Dream" might appear in both "Flower" and "Staff Picks".
Managing Products in Collections
Adding Products
- Open the collection
- Use the product selector to add products
- Click Save
Removing Products
- Open the collection
- Click the remove icon next to the product
- Click Save
Changing Order
Product order in collections affects display order on menus:
- Open the collection
- Drag products to reorder
- Click Save
Collection Grouping on Menus
When you add a Product List page to a menu, you can choose how products are grouped.
Group by Product Type
Products are organized under their type headers:
FLOWER
├── Blue Dream — $45/eighth
├── OG Kush — $50/eighth
└── Girl Scout Cookies — $55/eighth
EDIBLES
├── Gummy Bears 10pk — $25
└── Chocolate Bar — $30
Use when: Your collection contains mixed product types and you want visual organization.
Group by Strain Type
Products are organized by indica/sativa/hybrid:
INDICA
├── OG Kush — $50/eighth
└── Granddaddy Purple — $45/eighth
HYBRID
├── Blue Dream — $45/eighth
└── Girl Scout Cookies — $55/eighth
SATIVA
├── Jack Herer — $48/eighth
└── Durban Poison — $52/eighth
Use when: Your collection is flower-focused and strain type matters to your customers.
No Grouping
Products display in a flat list in collection order.
Use when: Your collection is already logically organized or contains a single product type.
Tips for Effective Collections
Keep Collections Focused
A collection should have a clear purpose. If you can't describe it in one sentence, it might be too broad.
Good: "Staff Picks — Our team's favorite products this month"
Too broad: "Good Products" (every product should be good!)
Consider Screen Real Estate
Large collections may not fit well on a single screen. For product list pages:
- 10-15 products displays well on most layouts
- More than 20 may feel cramped or require scrolling
Consider splitting large collections into multiple focused ones.
Update Regularly
Stale collections lose customer interest:
- Rotate "Staff Picks" monthly
- Update "New Arrivals" with fresh inventory
- Adjust "Deals" to match current promotions
If a product in a collection goes out of stock, it will still display. Remove out-of-stock products from collections to avoid customer disappointment.
Name for Customers, Not Yourself
Collection names may appear on menus. Choose names that are:
- Clear and descriptive
- Free of internal jargon
- Appropriate for public display
Troubleshooting
Collection appears empty on menu
Check that:
- Products are actually added to the collection (not just the catalog)
- Products aren't marked as draft or inactive
Products show in wrong order
Product order is set at the collection level:
- Open the collection
- Drag products into desired order
- Save changes
Menu pages inherit the collection's product order.
Same product appears multiple times
A product might be in multiple collections shown on the same menu. Either:
- Remove the product from one of the collections
- Use different collections on different menu pages
Related Articles
- Managing Your Product Catalog — Add and edit products
- Building Menus — Turn collections into menu pages